![]() “There are some amazing and very different ideas thrown out there. “We work very closely as a team, Corliss says. As she explains, it took between 12 and 18 months to perfect the product, from original concept to a deliverable. of global operations, echoes that sentiment. But we do take everything we produce incredibly seriously.” Cool or what?Īs Jacobs emphasizes, “We’re all about fun, silliness and entertainment. The concept allows kids to fill the drop zone with sour gel, pop the gum into their mouth and then squirt more gel into their mouth to zap additional flavor during the chewing process. Imagine a piece of gum shaped like a U channel that enables one to squirt a sour gel into a “drop zone.” Upon examining the product, it’s hard not to see why it’s captured the hearts, minds and tastes of youngsters. Tony Jacobs, president of BCB rattles off the company’s reasons for success like popping powder exploding in one’s mouth: Juicy Drop, Baby Bottle Pop, Push Pop, Ring Pop Gummies, Bazooka and the recently launched Match-Ems. Domestic revenues grew 10.4 percent over 2016, while exports rose 12 percent. Last year, the company posted $210 million in sales, 30 percent coming from exports. It’s also a strategy that has propelled the company to be one of the leading front-end non-chocolate suppliers in the United States, consistently outperforming candy category growth for the past five years. ![]() That term, which is what drives Bazooka Candy Brands (BCB) today, encompasses an unprecedented amount of innovative effort heavily researched consumer insights and feedback highly coordinated global supply chain logistics and ongoing retailer engagement. Products: Lollipop novelties, gummies, bubble gum – sales and customer marketingīrands: Ring Pop, Baby Bottle Pop, Juicy Drop, Bazooka Bubble Gum, Push Pop, Match-Ems – global operations Christopher Lomino, v.p. – global marketing and innovation Melissa Corliss, v.p. Management Team: Tony Jacobs, president Anthony Trani, v.p.
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